Media Director *
Last modified:
July 27, 2010, 11:54 AM
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This is an ideal career for creative thinkers. A media director has the ultimate responsibility for an advertising agency’s or media buying agency media buying, including the negotiation of overall buying rates with print and electronic suppliers, management of agency clients media buying and planning needs and ensuring a profitable outcome for the agency. The position sits at the top of the media tree and has reports from media strategists, media planners, media analysts, media buyers and business development staff.
Salary p/a
30k - 150k+
Qualifications
Degree
Intensity
Sitting
Demand
Growing
Travel
Low
Conditions
Indoor
Weekly Hours
40-50
Pros
-
Respected occupation, can work & travel overseas
-
Endless marketing opportunities, working with senior people
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Satisfaction of producing cost effective advertising
Cons
-
Difficult position to achieve
-
High pressure, stress to meet deadlines
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Changing competitive strategies
The Bottom Line
This is a senior position, one with great influence and requires stature and commercial nous. The salary package is big but the risks are also. Only the best survive.
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