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Public Affairs Manager *

Last modified: November 07, 2011, 01:25 PM
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This is an ideal career for intuitive thinkers. A Public Affairs Manager looks after the reputation of a business. You assist an organisation to plan and enhance their reputation, company image and communicate the organisation’s key messages. Your primary task is keeping everyone who needs to know informed on any matter that can impact on the organisations image.

Qualifications & leading Universities

Having a background in a variety of media is helpful to your career. The more experience you have working in the media the better advice your organisation receives. This results in the intended messages being interpreted correctly by reporters, media companies and the public.

Many universities and colleges offer Public Affairs or Public Relations courses in conjunction with undergraduate courses. This combination helps you form and defend reasoned arguments/positions in the public arena. Examples of such disciplines are law, politics, philosophy, sociology and theology. Bachelor of Communication, Bachelor of Business, Bachelor of Commerce and Bachelor of Arts with majors in any of the disciplines mentioned are all relevant qualifications.

Those universities requiring an entry score of above 85 for communication are RMIT University, University of Sydney and University of Technology Sydney. For Business or Commerce the institutions are Australian National University, University of Melbourne, Monash University, University of Sydney, the Univerfity of New South Wales, University of Technology Sydney and the University of Western Australia.

The entry criteria for tertiary institiutions differs from year to year. The above comments are a guide only. To gain specific entry criteria either contact the relevant university or use Hobson's The Good University Guide.

Relevant Universities Colleges & TAFE

Careernav have trolled through all the universities, specialist colleges and TAFE’s across the nation to identify those courses we consider relevant to this career. We have only focussed on the core single degree and its full time period. We acknowledge many combination degrees are available and different students combine different degrees. Course names also differ by university and we have grouped like courses together. We may have missed the odd course being offered, so we recommend for a more detailed guide check with the universities direct or one of the university course guide books such as Hobson’s. Please note Careernav are totally impartial and do not recommend one tertiary institution over another. To view the A to Z of tertiary institutions that offer relevant courses for this career.

 

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Promoting Tertiary Institutions

All tertiary institutions have an open invitation to make available their course outline using the ‘For Institutions’ tab in the footer section of each page. From time to time universities, colleges or TAFE will take up Careernav’s offer to promote their courses and make available ‘Course Outline’ for your consideration. When an icon appears, consider its relevance and download the Course Outline on the one that interests you by clicking “I would like to learn more” at the end of the course profile.

Our Privacy Policy confirms your contact details including your email address will remain in the strictest of confidence. If you would like your email details provided to selected tertiary institutions to talk further about the course you need to click the checkbox. Only then will Careernav invite the tertiary institution to accept your email address and facilitate contact between you and them.

About the Author

Philip Pope

Philip Pope

Philip Pope, Public Affairs Manager at Cricket Australia divides his time between office-based corporate communications and on-the-road media management with the Australian cricket team. Philip's experience includes being the Head of Media at the British Olympic Association, the Chief Press Attaché to the Great Britain Olympic Team at the Athens Olympics and Salt Lake City Winter Olympics and also directed communications for the embryonic London 2012 Olympic Bid.


Did you know that during the period between 1788 and 1868, about 160,000 convicts were sent to Australia?

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